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insurance websites

Our Newly Launched Insurance Websites That Wow!

Looking for inspiration for insurance websites? These designs are clean and concise.

We all know that having a good-looking website is imperative for any business. It helps SEO to perform well, attracts near and far clients, and oozes industry knowledge. If your site still spams guests’ computers with pop-ups and takes over five seconds to load, you could be doing your business an injustice. Clean and improved insurance websites can do wonders for any agency.

Here at Stratosphere, we’ve just launched some great new insurance websites for our amazing clients! Check out what our design team did to make them shine.

Stromsoe Insurance

Stromsoe Insurance is a huge name in the industry, so we knew that their website had to wow visitors. Because of this, the homepage opens to a full-page image. As we all know, a picture is worth a thousand words, so why not let the visuals do the talking? The use of large imagery and straightforward statements is a refreshing change from the text-heavy sites that now look outdated.

Stromsoe Insurance also features a blog, one of the most powerful tools for online marketing. A blog boosts SEO rankings and generates more organic traffic, as well as demonstrating expertise in the insurance industry. After all, who doesn’t want to work with a professional in the business?

Stromsoe Insurance

 

Abatelli Group, Inc.

The Long Island local insurance agency’s website now features a slider on the homepage, consisting of rotating images highlighting their specialties, while introducing the visitor to their brand. Below, the neatly designed buckets summarize their services, making it easy for clients to read about coverage.

With the parallax scrolling background, visitors read important information about the company, such as reviews and contact details, while enjoying the seamless transition. The full-width call-to-actions enables the guest to quickly locate their contact information so that they can get calling right away!

Abatelli Group, Inc.

Royalty Insurance

With an agency named Royalty Insurance, it’s only fitting that the website is clean and beautiful. The sticky menu at the top allows visitors to scroll through different coverages, specialty services, ratings and reviews, and blog, all with the menu remaining at the top of the screen. This feature makes it easy for customers to click seamlessly throughout the site, without having to navigate a misleading website. With stunning imagery and content to match, Royalty Insurance’s website exudes professionalism!

Royalty Insurance

Do you need a new insurance website? Our dedicated web design team is here to help you get set up with a new, improved, and unique site. In addition, we provide top-tier marketing services so that your business has the best chance of online success. Call Stratosphere Marketing Solutions in Westlake Village, California today to get started today.

Content Marketing

Three Reasons Content Marketing is Important for Local Businesses

What’s so special about content marketing?

Did you know that 76 percent of local businesses use content marketing? It’s transformed the way businesses interact with clients ever since the rise of social media has been go-to information on the web. Brands have become closer and more communicative with their customers, closing the gap between potential customer and loyal customer.

Today, it’s important to give out advice, engaging stories, and information that is of genuine use or interest. If you’re not using content marketing in your business, here are five reasons why you should start!

#1: It can improve your SEO.

Good quality content is gold for SEO. Search engines aim to show users the highest quality results for their queries, which often results in displaying the highest quality content. Along with informative and valuable content for your website, you’ll want to use keywords, backlinking, and keep on trend with ‘hot’ topics to stay on top of your SEO ranking.

#2: It positions you as an expert in your industry.

When you want an answer to a question, you’re going to need to ask an expert. When your business produces quality content on a regular basis, it makes your brand an authority on the subject. In turn, being an expert builds trust, and trust is something that customers consider before buying! If you’re the go-to information source for a concern, they’re likely to trust your product or service.

#3: It adds value.

Blogging is the new black, the new sliced bread, the essential service that businesses need to do. People expect your business and your website to deliver insight or entertain. People want to go to your website and social media because they get something worthwhile back from the experience. Using a blog, helpful guides, and social media content will make your website worth returning to!

Do you need help setting up and publishing strategies for content marketing? Whether you want social postings, blogs, or a shiny new website, contact Stratosphere Marketing Solutions in Westlake Village, California. We offer top-to-bottom digital marketing services that can support your branding and your business.

Office Snacks

Office Snacks: A Sure Way to an Employee’s Heart

Are your business’s benefits less than fruitful? Offer office snacks instead.

Crazy about cereal? Nuts about nuts? Fancy fruit? More and more business these days are providing office snacks for their employees to munch on throughout the day. From exciting break rooms to ping pong tables, the workplace environment is evolving into a work-friendly, employee-friendly, fun zone.

Businesses have latched on to the fact that the way to an employee’s heart is through his or her stomach – and free office snacks are making all the difference. In fact, office eats are one of the sure ways to attract top talent and sustain employee retention. There are few things that free food can’t do!

Employees have more energy. Food is fuel for the mind and body, but plenty of employees don’t keep themselves nourished throughout the day. An empty stomach can lead to grogginess and hindered productivity, which means that report won’t be on your desk until tomorrow. Serving light snacks (we’re talking fruit and nuts, not candy and sugar!), improves energy levels as well as overall productivity.

Employees are healthier. Throw out the soda and candy snacks; they aren’t doing anyone any favors. Instead, providing nuts, fruit, vegetables, granola, and water can significantly reduce your employee’s calorie and fat intake. Why pay for a donut now when you have free snacks at the office? Let’s face it; it’s better for your employees’ wallet, waistline, and overall health.

Employees are happier. Even if you do decide to bring in a box of donuts on the occasional Friday morning (which even the team at Stratosphere are guilty of!), providing employees with a snack will help boost their morale and improve their overall mood. Who can say no to a kind gesture of free food?

Need a little health inspiration? Or digital marketing? Or a new website? Either way, we’ve got you covered! Contact Stratosphere Marketing Solutions in Westlake Village, California today.

Mobile Responsive Website

The Scoop on Why You Need a Mobile Responsive Website

Make the move to a mobile responsive website.

How many of you are constantly glued to your phones? That’s what we thought; this tech era has left flip phones and outdated websites in its wake, welcoming in apps, mobile responsive websites, and new digital marketing methods. While you, as a business owner, may be convinced that your marketing is on point, have you considered your web page? If you don’t have a mobile responsive website, you could be missing out on a lot of business.

When websites aren’t mobile-friendly, they not only cause a headache for users to scroll in and on, but it means that the business loses potential clients. A responsive website is critical to your marketing – here’s why!

Accessibility. The website is the core of your online presence, therefore, if a user finds your site difficult to navigate on their phone, they’re likely not to spend time trying to figure it out. By making your webpage easier to use on cellphones, tablets, and laptops, you’re essentially allowing your webpage to be visible by all who visit it – without any hassle!

Time. Time is of the essence, right? The recommended time that the content above the fold on a mobile device should load is under one second, while the entire page should load in under two seconds. When a user has to wait too long for a page to load, there’s an extremely high chance that they’ll leave your site.

SEO. Believe it or not, but Google prefers responsive web design over mobile templates. Having one single URL makes it easier for Google to crawl your site, allowing it to rank higher and perform better.

While you’re at it, take a look at your website? Does it need an upgrade on design, content, and mobile responsiveness? That’s why our team of web designers and developers is here. If you want a website that’s in keeping with the latest trends, including mobile response, contact Stratosphere Marketing Solutions in Westlake Village, California.

Digital Marketing SEO Violations

Digital Marketing No-Nos: SEO Violations That Can Kill Your Rankings

When you’re perfecting your digital marketing skills, know what SEO mistakes to avoid.

Business owners, even though you may have only just wrapped your head around the digital marketing basics, it’s time to learn which SEO strategies hurt your rankings. It’s a full-time job to make sure your SEO isn’t hindering your website rankings! Certain SEO violations can damage your site’s organic visibility and make it harder for you to appear in search results.

Check out the following digital marketing SEO no-nos:

Keyword Stuffing

Have you ever heard that too much of a good thing can be bad for you? Well, this certainly applies to SEO keywords! Don’t be too greedy. Previously, people used keyword stuffing as a way to rank their page for multiple keywords in search engines. Fortunately, Google is smarter now – they’ve updated their spam algorithm to drop rankings for pages that keyword stuff.

Low-Quality Content

Having low-quality content on your site can damage your SEO because Google and other search engines are looking for pages with relevant information. If you duplicate content from another site or web page or post thin content, it’s not considered as valuable to searchers!

Neglecting Social Media

Social media is more powerful than many people realize; some business owners don’t take it seriously because they think of teens and meaningless posts. Contrary to popular belief, social network sites can generate a lot of business for your organization! While social signals are not currently a factor in ranking websites, content that is posted to social channels tends to have an edge in search rankings.

Keep your website at the top of its game (and the top of the search results page!). Let the professionals take the lead to get your website and SEO rankings up to scratch. To learn more about how digital marketing can help you extend your network and get more business, contact Stratosphere Marketing Solutions in Westlake Village, California.

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