Learn about some of time-honored rules and best practices that web design should abide by.
While website design is a creative field that rewards originality and innovation, there are certain rules that all good websites abide by. Following these so-called commandments will ensure that you are not jeopardizing your site’s design and usability. Here are some of the important web design rules that you should always keep in mind.
1) Do Not Sacrifice Usability in Favor of Aesthetics
A well-designed website is always easy to use and navigate. When your website prioritizes usability, then you can be sure that it’s clearly conveying the purpose and message that you want to get across. However, many web designers get too carried away when it comes to the visual aspects of a website. While they might create interesting and visually pleasing results, if a user cannot easily navigate the site, then the site is a dud. When it comes down to it, visual design elements are important, but they should never overshadow a site’s usability.
2) Make Your Site Visually Clean
As you design a website, you should stick to a common color and design scheme. Bombarding your users with bright, clashing colors and dissimilar design elements will lead to a confusing and disjointed experience. Instead, build your website using a few complimentary colors and maintain the same visual design style throughout. Keeping your site clean and consistent will make visitors much more likely to return.
3) Design Sites to Appeal to a Larger Audience
Finally, a well-designed website is built to appeal to the largest audience possible. This means making your website easy to navigate, making the language easy to understand, and making your site accessible on many different devices. The more people your site reaches, the more successful your site will be.
These are just a few of the important rules you should follow as you’re designing your website. With everything you have to keep in mind, website design isn’t always easy to tackle on your own. Struggling with your website? Then don’t hesitate to contact the design experts at GTK Analytics. Our highly-trained team is ready to work with you to create a beautiful, custom-designed website to best meet your needs.